The management of venues involves a host of responsibilities, from bookings and billing to client communication and on-the-day logistics. With the right technology, these processes can be streamlined, saving time, reducing errors, and enhancing the client experience. Here are the top 5 event management software tools that London venue managers should consider.
1. Cvent
Features:
Comprehensive event planning capabilities
Built-in marketing tools
Detailed analytics and reporting
Why It's Suitable for Venue Managers:
Cvent offers robust features that cater to the diverse needs of any bustling event scene. From corporate meetings to grand weddings, this platform has the versatility to handle it all. Plus, it offers integrations with other popular business tools.
What you can do: Use Cvent’s analytics features to analyse your venue’s performance metrics, and adjust your marketing and operational strategies accordingly.
2. Eventbrite
Features:
User-friendly interface
Ticketing and registration capabilities
Social media integration
On-site check-in options
Why It's Suitable for London Venue Managers:
Eventbrite is particularly well-suited for venues that host public events like concerts, fairs, and workshops. Its ease of use makes it popular among smaller venues that may not have a dedicated IT staff.
What you can do: Utilize Eventbrite's social media integrations to tap into London's active social scene, helping to promote your venue's events with ease.
3. Social Tables
Features:
Event diagramming
Seating arrangement tools
3D walkthroughs
Guest check-in functionalities
Why It's Suitable for Venue Managers:
Social Tables is ideal for venues that host complex events requiring detailed layouts and precise coordination, such as corporate conferences and high-profile galas.
What you can do: Utilize the 3D walkthrough feature to provide prospective clients with an immersive virtual tour of your venue, a particularly useful tool in a competitive market like London.
4. Asana
Features:
Task management
Timeline views
Collaboration tools
Workflow automations
Why It's Suitable for Venue Managers:
While not an event-specific tool, Asana is great for project management, enabling venue managers to keep track of tasks and deadlines easily. It's particularly beneficial for venues that manage multiple events simultaneously.
What you can do: Use Asana to assign tasks to different departments in your venue, such as catering, security, and logistics, to ensure seamless coordination.
5. Lead Feed
Features:
Lead sourcing
Location and budget filtering
Templated messaging
Commission free
Why It's Suitable for Venue Managers:
The Lead Feed is a proactive sales tool developed specifically for venues looking to boost their bookings. The Lead Feed will give users direct access to all of the enquiries that are coming through HeadBox.
What you can do: Use the Lead Feed to proactively source event enquiries and fill your venues with the kind of events you want.
