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Discover the stories that are shaping the future of the meetings and events industry

AI in Meetings and Events: What Andrew Needham told the GBTA Podcast

HeadBox CEO Andrew Needham joined Jason Long of HRS Group on the Business of Travel podcast — the official podcast of the Global Business Travel Association — for an episode titled AI in Meetings: From Insight to Action. Together they explored how AI is reshaping the meetings and events sector, where the data challenges lie, and what pitfalls teams need to watch out for. Here's a full breakdown of the conversation.

"Pretty Good" Isn't Good Enough: How to Raise the Bar on Corporate Events in 2026

A new Skift survey shows most corporate events fail to deliver clear ROI. Here's what the data says — and how to close the gap in 2026.

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