See Soho's best new venues, before anyone else

Get to know London's iconic swinging square mile, before the rest

Written by Luke Bull - 24 November 2023


8 New openings in Soho


A neighbourhood so famous, it's managed to replicate itself across the world (hello Hong Kong, New York and, weirdly, Málaga). Soho has always been a heavy hitter when it comes to places you let loose in.


Today, it's the birthing ground of some of London's most exciting new openings. High-concept bars, game-changing new restaurants and off-kilter venues all cut their teeth in the West End's most iconic neighbourhood.


Take a look below for some of the most exciting new openings in Soho.


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1. A brand new Hotel in Soho: Broadwick Soho

Soho, London

So new that the only images are of a CGI townhouse, kitsch floorplans and a drawing straight from a Wes Anderson storyboard, Broadwick Soho is very much in utero.


Taking up 18-24 Broadwick Street, the new hotel looks to embed itself in the cosmopolitan fabric of Soho, bringing the feeling of '70s hedonistic disco pop meets your eccentric godmother’s townhouse'. So that's something.


Alongside the normal Soho hotel stuff (beds, event spaces, TVs to be thrown from windows), there will also be an elevated rooftop bar, restaurant, private dining room and wrap-around terrace to grant sweeping views over the chaos below.


Watch this space.



Paradise bar soho new opening
Paradise bar soho new opening

2. A fiery bar and restaurant in Soho: Paradise After Dark

Soho, London

Whilst you're probably not going to run out of late-night haunts in the Soho area, it never harms to diversify your arsenal of places to get messed up in at 2am.


The new Rupert Street spot has teamed up with Sri Lankan distillery Rockland to bring a whole new flavour palette to classic drinks (pol-roti old-fashioned). You may be familiar with the restaurant, Paradise, which has made a name for itself by serving up an array of contemporary Sri Lankan foods, blending in Portuguese, Malay and South Indian cuisine.


Even better, the new bar is working with the kitchen to use leftover ingredients, resulting in low-waste cocktails. This is the kind of new bar we need. Bravo.



3. Yep, it's a sex dungeon bar in Soho: Thirteen & dial8

Soho, London

Promising to 'channel the neighbourhood's lore' through, it appears: private booths, glinting surfaces and decorative orbs that resemble something Gwyneth Paltrow would flog, Soho's latest bar is certainly making an entrance.


Technically speaking it's two bars. Thirteen is the public-facing, take to your parents' home kind of bar which resounds in Soho's heyday. Pay attention to the huge wraparound print of Soho Tableaux by Damien Frost. dial8, meanwhile, is a different beast with its own separate (and discreet entrance), alongside the aforementioned private booths which are fit for whatever happens inside a private booth.


Both bars champion small plates and indulgent cocktails, both of which are sensibly priced, considering the surroundings.



mr foggs pawnbrokers soho new opening
mr foggs pawnbrokers soho new opening

4. Another Mr Fogg's, in Soho: Pawnbrokers

Soho, London

Mr Fogg's has ensnared the London drinks scene in a very quick timeframe. Say what you like about this particular brand of perfectly planned Jules Verne-inspired libation-as-an-experience, it's proving popular.


In their latest quest to take something from Victorian Literature and turn it into a bar, Mr Fogg's has landed upon the Pawnbrokers. No, not cash converters with a G&T, this Dean Street cocktail bar promises to have you squinting at a menu through a magnifying glass before ordering a cocktail that comes in a Fabergé egg.


Whilst those wanting a humble drink may want to stick to the pub, this is a good shout for private parties which would relish in a cross between theatre and bar.



5. A New York loft space in Soho: Little Scarlet Door

Soho, London

The latest in the 'Little Door' series of venues, this iteration takes inspiration from your classic New York-style loft. Sporting bare plaster walls, kitschy decor and genuine home appliances including a Smeg fridge.


The open-plan living room-cum-kitchen can fit 60 standing, whilst the basement area has room for 130. It's also their most central venue, being handily located on Soho's Greek Street.


It's worth checking out; after all, you probably won't be in a New York Loft anytime soon, unless you're a tech mogul billionaire or a character from FRIENDS.



The lower Third soho new openings

6. A multi-storey community first bar on Soho's Denmark Street: The Lower Third

Soho, London

Whilst the name sounds like someone problematic explaining The Bell Curve to you, The Lower Third is actually the spiritual successor to Soho's legendary music joint, The 12 Bar Club.


The commitment to putting on the city's best music remains, even if the name has changed, with a particular focus going towards showcasing local talent.


Drinks-wise, you're in good hands with names from stalwart cocktail bars helming the drinks menu (The Savoy's American Bar has its fingerprints here, though expect things to be less formal, and less pricey - £6 pints, £10 doubles, £13 cocktails).


All in all it's a new face bringing a familiar sense of locality to a Soho that often risks losing its grounding.



7. A hidden paradise of worldly libations: Wacky Wombat

Soho, London

Underneath Daroco, a trendy Italian trattoria in the heart of Soho, sits the new innovation of founder and bartender Nico de Soto. Wacky Wombat is a new Soho cocktail bar bursting full of energy while maintaining an intimate, dimly lit atmosphere befitting the storied streets of Soho.


The cocktail menu is inspired by De Soto’s travels, with their opening menu embracing the flavours of the Australian outback. One of these Aussie libations is the Overland Track – a mix of gin, fermented caju, pepperberry and whey.


Not much is known about the interiors of this newly opened hotspot, but the Wacky Wombat promises dark interiors, cool elegance and wood-panelled details. Be sure to check out the bar, before everyone else.



8. A Soho pub-restaurant that stands above them all: The Devonshire

Piccadilly Circus, London

The newest after-theatre drinks spot has risen in Soho. The Devonshire is a massive, three-story pub and grill just around the corner from Piccadilly Circus. The first floor and main pub area is exactly what you would expect from it: crowds overflowing into the street with their pint in hand and a bar where waving your card wildly is the only way to get said pint.


The first and second floor hold the grill and restaurant — the menu is simple yet complex with its unique takes on British pub classics. Their scallops with bacon and malt vinegar were particularly calling our name.


Since its opening in early November, there may still be a window of opportunity to snag a table upstairs or get a seat in one of the three snugs (hidden behind the bar) without the immense crowds The Devonshire is sure to attract.



Soho's best new venues

Soho is under a constant process of renewal. From farmland and leper hospital to a warren-like den of peep shows and sex shops, Soho is ever-changing. Today the new blood of the square mile can be found in the latest bars and eateries that keep the famous streets alive. Here we keep track of all the best new openings. Make sure to visit a few.

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