Demand Gen Suite

Priority access to corporate events, that convert

Get priority access to mandated corporate briefs and the HeadBox venue-finding team. Be seen first, more often and win high-value corporate bookings.
Trusted by venue sales teams at over 30,000 unique spaces ❤️
A mandated demand engine

Get in front of corporate bookers others can’t

These aren't cold leads shopping around. They're pre-qualified briefs with approved budgets, tight timelines, and decision-makers who are ready to book.

23

Mandated corporate clients

5.5k

Events procured each year

£50m

Confirmed global spend annually

70%

Close rate on mandated enquiries
Mandated spend

These companies can't book anywhere else

Mandated organisations pay an annual retainer for our software and venue-finding service. So when they brief us, they’re ready to book.

£50m

Ringfenced spend with HeadBox

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi vitae nulla lacinia, vulputate mauris eget, accumsan justo.

*Plus additional corporate clients we are unable to publicly name
How it works

Get prioritised.
Get proposed. Get booked.

Activate your priority access

Switch on Demand Gen Suite so your venue is eligible for mandated briefs and prioritised placements.

Get surfaced first in venue sourcing

When our team builds proposals for corporate clients, Demand Gen Suite venues appear higher—so you’re considered earlier and more often.

Close more high-value bookings

You get a steady flow of pre-qualified enquiries with real budgets—filling gaps across quieter months, weekdays, and time slots.

A mandated demand engine

Meet your new award-winning sales team

Priority in search
Our sourcing algorithm shows your venue higher when our team are putting together proposals.
Trained on your space
Increased visits and touch points, means our team know how to sell your venue's unique value.
Incentivised for you to win
Our team is measured and rewarded on placing bookings with Demand Gen Suite venues.
*Plus additional corporate clients we are unable to publicly name

“Lead Gen Suite changed how we think about filling our calendar. We're not waiting anymore, we're hunting. And we're booking events we'd never have seen through our website or other platforms.”

Loransa Lapina
Sales Executive

See the revenue opportunity
around your venue

Enter your venue's address to see enquiry volume and revenue potential within your chosen radius around your venue.
*Total UK Corporate enquiries through the HeadBox platform in 2025
Unlock mandated event spend

Get more corporate bookings, predictably.

Pipeline certainty

Reliable briefs with
real intent
Mandated, pre-qualified briefs from corporates that have to book through HeadBox.

Close quicker

Faster decisions, higher conversion
We streamline sourcing, proposal and contracting. Our fastest enquiry-to-contract is 18 mins.

More selling power

A specialist team selling your space
Our venue-finding team learns your space and pitches it for you, 5 days a week.

Repeat revenue

Long-term corporate relationships
Centralised spend means more repeat bookings and stronger relationships with brands

Priority access to corporate events, that convert

Get priority access to corporate briefs and the HeadBox venue-finding team. Be seen first, more often and win high-value corporate bookings.

Frequently asked questions

What are mandated corporate clients and why should my venue care?

Mandated clients are 23 major organisations (including Accenture, KPMG, Sky, EDF) that pay annual retainers and are contractually required to book all events through HeadBox. For venues, this means access to £50M in annual corporate spend with a 70% conversion rate, significantly higher than typical enquiries, because these clients have approved budgets and must use our platform.

How does Demand Gen Suite differ from Lead Gen Suite?

Lead Gen Suite is proactive. You hunt for leads and message bookers directly. Demand Gen Suite is reactive. Our venue-finding team receives mandated RFPs, searches for suitable venues, and you appear first in results. Demand Gen enquiries convert at 70% versus typical industry rates of 10-15% because they're pre-qualified with real budgets and tight decision timelines.

What's HeadBox's fastest booking time from enquiry to contract?

Our record is 18 minutes from initial enquiry to signed contract. This speed is possible because mandated clients have pre-approved budgets, our team handles contracts and payments on their behalf, and there's no lengthy procurement process. Most Demand Gen bookings confirm within 48 hours versus weeks for typical corporate bookings.

Do I pay commission on bookings from mandated clients?

Yes. Any bookings handled by our Venue Sourcing team is subject to commission. Demand Gen Suite gets your venue priority access to mandated corporate briefs and the HeadBox venue-finding team. So you are seen first, more often and win high-value corporate bookings.

How many mandated corporate enquiries will my venue receive?

This depends on your location, capacity, and how well you match mandated client needs. Our team procures 5,500+ events annually placing £50M globally. Venues in major business districts (London, Sydney, NYC) with strong corporate amenities typically receive more RFPs than specialised or regional venues. Your customer success manager helps optimise your profile for better matching.

See the revenue opportunity in your area

But first, we need to know sme details about your venue.

🇬🇧
Thanks for submitting the form.